Focus on Zero Search Volume Keywords: A Worthwhile SEO Strategy?
The Importance of Zero Search Volume Keywords Many people question whether SEO strategy should incorporate zero search volume keywords. The simple answer is “yes.” Despite having minimal or even no search volume data, these keywords can pose significant advantages for your business. Let’s delve deeper to understand the reasons behind this. Building a Site Structure […]
Simplifying Google’s New “Circle to Search” Feature
Google has recently launched a new feature called Circle to Search for Android users. Here’s a simpler explanation of what it does. Meaning of Circle to Search Understanding the New Feature Extra Benefits of Circle to Search Wrap Up In essence, Circle to Search is a tool that breaks down the barriers between your curiosity […]
How to Move to a New Website Without SEO Issues: Google’s Tips
In a recent episode of Ask Googlebot, Google Search Advocate John Mueller discussed the concerns of many business owners regarding transitioning from an old website to a new one. Business owners typically launch their new websites while maintaining their outgoing site, posing a dilemma: should they delete the old site altogether when the new one […]
Google Enforcing New Email Rules Next Month for Bulk Senders
Stricter Guidelines for Email Marketers Google is set to enforce new rules for businesses and groups that send large volumes of emails to Gmail accounts starting next month. Initially announced in October, these new policies aim to reduce spam and make email more secure. New Standards for Bulk Email Entities that send over 5,000 emails […]
Hey Google! Do we need a Homepage? Is it Important?
Hey there! Let’s take a light-hearted dive into the world of SEO (Search Engine Optimization). Have you ever wondered if the homepage of a website holds the most value in Google’s eyes? Traditional wisdom certainly points towards that. Which Page is Google’s Favorite? A recent statement from a Google representative has put serious weight behind […]
Keeping Your Ads in Check: Google’s Inappropriate Content Policy
At Wireframes Digital, we believe in keeping our partners informed about crucial updates in the digital advertising landscape. This newsletter highlights Google’s Inappropriate Content Policy and its potential implications on your ad campaigns. 1. Understanding Google’s Inappropriate Content Policy Google aims to maintain a safe and respectful advertising ecosystem. Part of that commitment involves prohibiting […]
There’s No Magic Recipe for High Search Rankings: Google Reveals
Here’s a startling revelation from the digital kingdom. You know the golden rules to make your website appear on the first page of Google Search? Turns out, they might not be so golden after all. Google recently brought a reality check to the table, saying there’s no “perfect formula” that’ll bring you high search rankings. […]
Easy-Peasy Guide to Google’s Eased Restrictions on Third-party Cookies
If you’ve been diving headfirst into the murky waters of digital marketing, you’ve likely bumped into the term “third-party cookies”. Basically, these are small nuggets of data that websites use to remember you, track your activity and serve you tailored content. Trouble is, Google Chrome has now started limiting access to these on their browser. […]
A Clearer Guide to Google’s Job Posting Structured Data
Have you ever wondered how Google shows you those interactive job listings when you’re hunting for a new gig? It’s all thanks to a system called “Job Posting Structured Data”. Google has just updated the rulebook on how to use it. It seems like Google’s main aim is to make sure that the latest and […]
Google Shutting Down Business.Site Websites : How will this Impact on Your Business?
The digital landscape is always evolving, and it’s essential for businesses to adapt accordingly to stay ahead in the game. A prime example of this is the recent announcement from Google regarding Google Business Profiles, set to roll out in March 2024. This could potentially influence how businesses manage their online presence. Wireframes Digital is […]
