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■ Case studyManufacturing & B2B

A steel industry leader becomes visible in Japan and Singapore

An industry titan offline, almost invisible online in its key export markets. Five months later: page-one rankings for competitive keywords and around 3,000 visitors a month.

  • Technical SEO
  • Link building
  • UI/UX
  • Content
robots.txt ✓Sitemap ✓Schema ✓ · crawl depth ≤ 3
  • 3,000visitors a month from organic search
  • 300+keywords optimised and tracked every month
  • Page 1for several high-competition keywords

The challenge

A leading steel company with strong offline standing had almost no online visibility in Japan and Singapore, its most important markets, and few organic leads.

What we did

  • A full site audit, pruning non-competitive keywords and adding conversion improvements
  • Higher domain and page authority through quality backlinks from respected sites
  • Keyword-rich content alongside UX changes that made the site easier to use
  • A thorough on-page and technical SEO plan followed through the campaign

The results

  • Rankings for critical high-competition keywords in Japan and Singapore within five months
  • Around 3,000 visitors a month from search
  • 300+ keywords optimised and monitored monthly
More work

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